Narrative Director — Storytelling Design Leadership

GabrielleShrager

AAA narrative director, storytelling leader, and writer. Expert in shaping original worlds, characters, and story-driven content for new IPs and globally recognized franchises.

Games shipped12+ AAA titles
StudiosLightspeed LA - Tencent · Ubisoft · Meta · Nevrax · Cryo
LanguagesEnglish · Français
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00 — Profile

Story is a system before it's an experience. I conceptualize the architecture underneath, and create the characters, worlds, dialogues, cinematics, et al, so the moments on screen come alive.

Over thirty years shaping original worlds, characters, and story-driven content for globally recognized franchises. Track record leading narrative departments as final creative authority — greenlighting story pitches, mentoring writing teams, and building narrative pipelines from the ground up. Deep experience across open-world RPG, action-adventure, and systemic narrative design, with a passion for expansive, world-built storytelling and cross-disciplinary collaboration with design, art, audio, and engineering.

30+Years in narrative design
12+AAA games shipped
FR / ENBilingual, dual citizenship
01 — Experience
2022 —Present

Lightspeed LA (Tencent)

Lead Writer / Principal Narrative Designer

Creative lead for Last Sentinel, an AGI-themed open-world action-adventure — leading worldbuilding, faction design, and all systemic and mission-based narrative content from concept to Beta. Built the game's VO design system and database from the ground up, and lead and mentor a team of writers and designers, reviewing story pitches, developing the World Bible, and directing VO recording sessions end-to-end.

Last SentinelWorld BibleVO DirectionTeam Leadership
2006 —2019

Ubisoft

Narrative Director, Senior Writer

Beyond Good & Evil 2 — creative lead for narrative design and story content on this character-driven open-world Space Opera RPG.

South Park: The Fractured But Whole — worked directly with the South Park creators as final creative authority on all story-driven mission and world content; wrote and directed 60+ story-driven missions and originated the game's superhero world and characters.

Assassin's Creed Syndicate — led a team of designers on 65 story-driven missions built around Victorian figures including Dickens, Marx, Darwin, and Queen Victoria; created the PS4-exclusive "Dreadful Mysteries" arc and wrote the Jack the Ripper DLC.

Tom Clancy's The Division (Consulting Narrative Director) — led worldbuilding, characters, and missions across 100+ hours of play; created "ECHO," a signature narrative delivery system, and directed the narrative team at Ubisoft Massive.

2006 —2019

Ubisoft — Additional Credits

Story Consultant / Lead Writer / Content Designer

Original characters and story for Valiant Hearts: The Great War (2015 Annie, VGA, BAFTA, PING awards); created setting, story, and the "Permadeath" mechanic for ZombiU; lead writing and VO direction across Rayman Origins HD, From Dust, Tintin: The Adventures of the Unicorn, Ghost Recon Future Soldier, Rabbids Go Home, Beowulf the Game, Red Steel 2, and Rayman Raving Rabbids TV Party — directing talent including Anthony Hopkins, Ray Winstone, and Brendan Gleeson.

2003 —2005

Nevrax Ltd.

Editorial Director, Lead Writer

Originated the storyline, world, dialogue, and IP for "Atys, Planet Tree" on The Saga of Ryzom, a sci-fi/fantasy MMORPG — developed an illustrated encyclopedia and bestiary. Winner, 2005 MMORPG.com Reader's Choice Award for Best Story.

The Saga of RyzomMMORPGWorld-building
1999 —2002

Cryo Interactive & Cryo Networks

Lead Game Designer, Scriptwriter

Credits include Arthur's Knights I & II, FOG (an episodic collaborative murder-mystery), and POGO, a learning platform for the European Commission.

Arthur's KnightsFOGPOGO
1989 —1999

Earlier Career

Editorial & Communications Leadership

Manager of Special Projects & Editor-in-Chief, The Walt Disney Company (Disneyland Paris); Senior Account Director, Herald Communications / J. Walter Thompson; Account Director, Ruder Finn PR; Editorial Manager, Airbus (employee magazine, circulation 55,000, 4 languages).

Disneyland ParisJ. Walter ThompsonRuder FinnAirbus
02 — Featured Work
Patent-pending · Co-invented with Dr. Jeffrey C. Shrager

Mnemotheque

"Everyone preserves the past. No one reactivates it."

A spreading-activation associative memory architecture — the Mnémothèque Engine — built on principles from the classical ars memorativa tradition, from a 1991 original concept through to a patent-pending system. Where most memory systems store, the Mnemotheque engine activates: surfacing connections the way human associative memory actually works.

Co-invented with Dr. Jeffrey C. Shrager, cognitive scientist, Stanford-affiliated
03 — Skills
Leadership

Narrative Direction & Team Leadership

Final creative authority on story; mentoring writing teams and building narrative departments.

Core

World-Building & Original IP

Originating worlds, factions, and canon that hold together at franchise scale.

Systems

Open-World & Systemic Narrative

Mission and quest design, branching and systemic dialogue at scale.

Production

Narrative Pipeline & Process

Building narrative pipelines and content systems from the ground up.

Audio

VO Direction & Casting

End-to-end voice direction, from casting sides through in-session performance.

Language

Bilingual, FR / EN

Native fluency across French and English markets and collaborators.

04 — Education
1999 —2000

CELSA, La Sorbonne (Paris IV)

DESS, Designing and Managing Multimedia Projects
1985 —1989

Amherst College

B.A. Political Science, Magna Cum Laude
05 — Contact

Let's build the
worlds together.

Open to Narrative Director, Lead Writer, and Principal Narrative Design roles — and always glad to talk story systems, memory architecture, or worldbuilding.